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Cobalt Can Dishcloth / Sponge Cloth Roll Pack

Dishcloth / sponge cloth roll pack lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Cobalt Can — Dishcloth Ready.

Client Cobalt Can

Description

Cobalt Can is a fictional brand concept for dishcloth / sponge cloth roll pack. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Cobalt Can — Dishcloth Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of dishcloth / sponge cloth roll pack under invented brand Cobalt Can; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for dishcloth / sponge cloth roll pack; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Cobalt Can, built original hierarchy for dishcloth / sponge cloth roll pack, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Cobalt Can — Dishcloth Ready.' margin callouts.

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