Print Media
Aframe Light Foam-board outdoor sign
Foam-board outdoor sign lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Built for the brief: foam-board outdoor sign.
Client Aframe Light
Description
Aframe Light is a fictional brand concept for foam-board outdoor sign. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Built for the brief: foam-board outdoor sign.'. No real trademarks or watermarks.
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Design storytelling
From brief to designed solution
Ideation concept
Concept-only redesign of foam-board outdoor sign under invented brand Aframe Light; lifestyle poster theatre not a barren packshot.
Problem statement
Portfolio coverage lacked a dedicated hero for foam-board outdoor sign; briefs needed an original fictional brand and square lifestyle poster.
Solution
We invented Aframe Light, built original hierarchy for foam-board outdoor sign, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Built for the brief: foam-board outdoor sign.' margin callouts.
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Corporate / B2B
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