Wild Soft Soft Wildflower Hand Duo

Soft Wildflower Hand Duo gift carrier with Soft Wildflower Wash callouts.

Client Wild Soft

Description

Wild Soft is a fictional soft hand-care house for Soft Wildflower Hand Duo: a redesigned cream die-cut gift carrier holding two amber pumps for Soft Wildflower Hand Wash and Soft Wildflower Hand Cream with original woodland sketch friends — never Disney Winnie the Pooh, Mad Beauty, or licensed character chrome. WILD SOFT wordmark and Dream Among Soft Flowers cue. We staged the duo as hero, then floated wildflowers, amber droplet, linen cloth, and beeswax cue outside with exterior badges for Soft Wildflower Wash, Soft Hand Cream, and Gift Soft Duo. Soft hand-care claims only — no watermarks, phones, emails, QR, or ORDER NOW.

Brand suite Mockup presentation Wellness Packaging Personal Care Baby Care Cosmetic FMCG Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep woodland hand-care gift duo energy — invent Wild Soft with original sketch friends (never Disney/Pooh). Floating props + Soft Wildflower Wash lift into a Colgate-style 1080 poster.

Problem statement

Character hand-care gift sets often lock Disney/Pooh into portfolio decks. The brief needed an original fictional soft wildflower hand duo and 1080 lifestyle poster — without overwriting Honey Path soft day pack.

Solution

We invented Wild Soft Soft Wildflower Hand Duo, rebuilt hierarchy around WILD SOFT → Soft Wildflower Hand Wash / Hand Cream, and validated exactly 1080×1080 artwork; honey-path-soft-day-pack left untouched.

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