Product Packaging Design
Night Lacquer Nail Polish
Mauve nail lacquer bottle with Lacquer Soft Night float-drop theatre.
Client Night Lacquer
Description
Night Lacquer is a fictional nail-colour brand for a redesigned mauve lacquer bottle with soft matte cap. Night Lacquer Soft Cosmic hierarchy — never MARS Cosmic. Large polish drop and sparkles outside the bottle with Lacquer Soft Night and One Soft Coat lines. One nail-polish type only.
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Design storytelling
From brief to designed solution
Ideation concept
Keep nail lacquer bottle energy — invent Night Lacquer. One piece for nail polish type across portfolio.
Problem statement
Nail polish dumps flood shades. Rule: max one nail polish type; invent fictional brand.
Solution
We invented Night Lacquer as the single nail-polish coverage piece and validated 1080×1080.
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