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Cascade Lane Diffuser Oil Décor Refill Tray

Diffuser oil décor refill tray lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Cascade Lane — Diffuser Ready.

Client Cascade Lane

Description

Cascade Lane is a fictional brand concept for diffuser oil décor refill tray. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Cascade Lane — Diffuser Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of diffuser oil décor refill tray under invented brand Cascade Lane; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for diffuser oil décor refill tray; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Cascade Lane, built original hierarchy for diffuser oil décor refill tray, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Cascade Lane — Diffuser Ready.' margin callouts.

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