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Bright Wing Fuse Multipack Blister

Fuse multipack blister lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Bright Wing — Fuse Ready.

Client Bright Wing

Description

Bright Wing is a fictional brand concept for fuse multipack blister. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Bright Wing — Fuse Ready.'. No real trademarks or watermarks.

Packaging FMCG Retail

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of fuse multipack blister under invented brand Bright Wing; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for fuse multipack blister; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Bright Wing, built original hierarchy for fuse multipack blister, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Bright Wing — Fuse Ready.' margin callouts.

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