Product Packaging Design
Rosvelle Rose Petal Spa Trio
Blush-and-white rose cleanser, hydra water, and cream jar on garden wood with petal theatre.
Client Rosvelle
Description
Rosvelle is a fictional botanical skincare house for a Rose Petal Spa Trio: Petal Soft Cleanser pump, Rose Hydra Water toner, and Bloom Cream jar. We redesigned soft blush pink and white vessels with original watercolor rose illustrations and a quiet Bloom script accent — not a Mamonde clone — then staged fresh rosebuds on weathered garden wood against rose-garden bokeh so the collection tile reads as outdoor petal-spa theatre, distinct from berry cleanser tubes, jasmine face oils, and multi-SKU dew ritual suites.
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Design storytelling
From brief to designed solution
Ideation concept
Keep soft blush pink + white + watercolor rose + outdoor garden wood energy, but invent Rosvelle as the brand world: Petal Soft / Rose Hydra / Bloom Cream hierarchy and exterior lines — Rose Petal Spa Trio, Botanical Ritual, Petal Soft Cleanse, Garden Glow Hydration, Dew-Lock Cream. Hero the three packs large on weathered wood with rosebuds outside the packs — never printed-on clone art.
Problem statement
Rose skincare ads often keep real-brand lockups or sit as bare product cutouts. The brief needed an original fictional botanical skincare brand, a redesigned cleanser–toner–cream trio with original watercolor rose art, and a collection-ready 1080 enriched lifestyle packshot with rosebuds and headlines outside the packs — clearly distinct from Rosora berry wash, Velora jasmine oil, and Luniselle dew suites.
Solution
We invented Rosvelle, rebuilt pump, hydra water, and cream jar around wordmark → SKU → watercolor rose hierarchy, and validated an exactly 1080×1080 lifestyle packshot: floating rosebuds framing the trio plus exterior Botanical Ritual callouts. Packaging and skincare tags mark the work for collection filters; artwork forced to precisely 1080×1080.
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