Product Packaging Design
Rose Cloth Fresh Sip Wipes
Soft pink rose-water wipe sachet duo with floating petal theatre and Rose Soft. Fresh Sip. callouts.
Client Rose Cloth
Description
Rose Cloth is a fictional soft personal-care house for Fresh Sip Fresh Hydration Cleaning Wipes: a redesigned metallic soft-pink dual-sachet set with ROSE CLOTH wordmark, FRESH SIP hierarchy, Fresh Hydration Cleaning Wipes lockup, WITH ROSE WATER pink ribbon, and an original rose-droplet vignette — never Narson Pharmaceuticals, YOUR BRAND panels, PLACE YOUR ORDER banners, phones, emails, QR codes, or Instagram chrome. We staged both sachets as the set hero on a soft pink pedestal amid blush roses, then floated rose petals, a cotton pad, and dew droplets outside the packs with exterior badges for Instant Fresh Clean, On-the-Go Soft, Skin-Kind Rose Water, and Dual Sachet Set so the collection tile reads as soft pink floral wipe lifestyle theatre, clearly distinct from Clearlane Pure Cloth Wipes, Cumulora Nimbus wipe duos, Vinora multi-surface soft wipes, and neighbouring personal-care packs shipping in parallel. Soft everyday freshness language only. No Narson Group, contacts, Instagram handles, or copyright bars appear as client identity in copy or artwork.
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Design storytelling
From brief to designed solution
Ideation concept
Keep rose-water fresh hydration wipe sachet energy, soft pink floral lifestyle calm, and dual-sachet hero staging as the concept — but invent Rose Cloth as the brand spine with Fresh Sip hierarchy and an original rose-droplet mark (never Narson lockups, YOUR BRAND, order ribbons, or contact footers). Outside the dielines, floating petal/cotton props plus exterior headline Rose Soft. Fresh Sip. lift the sachet duo into a Colgate-style enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks.
Problem statement
Rose-water wipe boards often lock manufacturing promo names (Narson), clone soft-pink sachet comps with YOUR BRAND panels, phones, emails, QR codes, and PLACE YOUR ORDER bars as-is, or collide with cloth-wipe systems already shipping. The brief needed an original fictional rose hydration wipe brand, redesigned dual-sachet hierarchy treating the set as hero, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Clearlane Pure Cloth and parallel wipe neighbours.
Solution
We invented Rose Cloth Fresh Sip, rebuilt hierarchy around rose-droplet → ROSE CLOTH → FRESH SIP → Fresh Hydration Cleaning Wipes → WITH ROSE WATER → dual sachets, and validated an exactly 1080×1080 enriched lifestyle packshot: sachet duo as hero, floating petal/cotton props, and Rose Soft. Fresh Sip. margin callouts outside the dielines. Packaging, personal-care, and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, YOUR BRAND, phones, emails, QR, Instagram, or watermark identity; clearlane-pure-cloth-wipes and parallel neighbour slugs left untouched.
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