Product Packaging Design

Noir Soft Berry Blast Perfume

Soft Berry Blast perfume bottle with floating berry splash theatre and Soft Noir. Soft Berry. callouts.

Client Noir Soft

Description

Noir Soft is a fictional soft fragrance house for Soft Berry Blast Perfume: a redesigned rectangular clear glass bottle with glossy black cap, original NOIR SOFT wordmark, Soft Berry Blast Soft Eau Soft hierarchy — never ORREN lockups, cloned barren perfume crops as client identity, phones, emails, QR codes, or ORDER NOW bars. We staged the bottle as hero in magenta-purple light, then floated blueberries, raspberries, blackberries, and splash arcs outside the pack with exterior badges for Soft Unisex Scent, Soft Glass Bottle, and Soft Fruit Burst so the collection tile reads as soft berry fragrance lifestyle theatre, clearly distinct from Ink Soft berry elixir and neighbouring personal-care packs. Soft packaging storytelling only.

Luxury / premium finish concepts Brand suite Mockup presentation Packaging Personal Care Cosmetic FMCG Startup / D2C

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Packaging Design — Starter

Print extension

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Design storytelling

From brief to designed solution

Ideation concept

Keep exploding-berry perfume bottle energy and magenta splash theatre as the concept — invent Noir Soft (never ORREN). Outside the dieline, floating berry props plus Soft Noir. Soft Berry. lift into a Colgate-style 1080 lifestyle poster.

Problem statement

Berry perfume boards often lock ORREN marks or paste barren bottle crops into portfolio decks. The brief needed an original fictional soft berry fragrance brand, redesigned bottle hierarchy, and a square 1080 enriched lifestyle poster.

Solution

We invented Noir Soft Berry Blast Perfume, rebuilt hierarchy around NOIR SOFT → Soft Berry Blast Soft Eau Soft, and validated an exactly 1080×1080 enriched lifestyle packshot; ink-soft neighbour left untouched.

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