Kind Grove Cycle Soft SR Softgels

Pink-teal fertility softgel carton + blister with floating capsule theatre and Cycle Soft. Rest Bright. callouts.

Client Kind Grove

Description

Kind Grove is a fictional women’s reproductive-wellness house for Cycle Soft SR Softgels: a redesigned white face carton with soft pink side panel, twin-petal seed mark, KIND GROVE wordmark, Cycle Soft SR hierarchy, teal Fertility Support* banner, DHEA (SR) · Melatonin · CoQ10 Softgel Capsules line, soft ovarian-energy and nightly-rest microcopy, original floral-fill reproductive-system art cue, and 1×10 Soft Gel Capsules footing — never Narson Pharmaceuticals, EXPORT AVAILABLE chrome, WHO/GMP seal clones, or manufacturer contact bars. We staged carton + silver blister (ten mahogany softgels) as the dual hero on linen, then floated loose softgels, pink petals, fern fragment, dew droplets, and a tiny crescent-moon prop outside the packs with exterior badges for Cycle Soft. Rest Bright., DHEA SR Support*, Melatonin Night Cue*, CoQ10 Cellular Energy*, and Pack of 10 Softgels so the collection tile reads as feminine clinical fertility-support theatre, clearly distinct from Ovulivra inositol sticks, Matrivra prenatal Multi-DHA cartons, Gestivra Bloomtide DHA softgels, Brightwood Follic Feed biotin, and neighbouring OTC packs shipping in parallel. Soft lifestyle support claims only — not disease-cure language.

Label systems Minimal medical aesthetic Brand suite Mockup presentation Wellness Packaging FMCG Healthcare Pharmaceutical Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep pink/teal feminine clinical energy, carton + blister softgel format, fertility-support storytelling, and a redesigned reproductive-system art cue as the concept — but invent Kind Grove as the brand spine with Cycle Soft SR / DHEA · Melatonin · CoQ10 hierarchy and an original twin-petal seed mark plus floral anatomy illustration (never Narson lockups, N-infinity marks, EXPORT ribbons, WHO/GMP seals, or contact chrome). Outside the dielines, floating softgel/petal/moon props plus exterior headline Cycle Soft. Rest Bright. lift the full set into a Colgate-style enriched 1080 lifestyle poster without third-party manufacturing marks or studio watermarks.

Problem statement

Fertility softgel boards often lock real manufacturing brand names (Narson Pharmaceuticals), clone pink/teal carton-and-blister art with TREATMENT OF INFERTILITY walls, EXPORT AVAILABLE corners, WHO/GMP seal rows, and phone/email footers as-is, and barren pack-on-white crops into portfolio decks — or collide with Ovulivra inositol sticks and Matrivra prenatal Multi-DHA already on the wall. The brief needed an original fictional DHEA SR + Melatonin + CoQ10 softgel brand, redesigned carton-plus-blister hierarchy treating the set as hero, soft fertility-support claims, and a square 1080 enriched lifestyle poster with floating props and external typography.

Solution

We invented Kind Grove Cycle Soft SR, rebuilt hierarchy around twin-petal seed → KIND GROVE → Cycle Soft SR → Fertility Support* → DHEA (SR) · Melatonin · CoQ10 → floral reproductive-system cue → 1×10 Soft Gel Capsules, and validated an exactly 1080×1080 enriched lifestyle packshot: carton + blister as hero, floating softgel/petal/moon props, and Cycle Soft. Rest Bright. margin callouts outside the dielines. Packaging, pharmaceutical, and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Narson, EXPORT, WHO/GMP seal, contact, or watermark identity; Ovulivra, Matrivra, Gestivra, Brightwood, and parallel neighbour slugs left untouched.

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