Product Packaging Design
Hepiora Botanic Liver Capsules
Forest-green and champagne-gold liver-support carton with floating botanical theatre and Root Clear. Steady Glow. callouts.
Client Hepiora
Description
Hepiora is a fictional nutraceutical liver-wellness house for Botanic Liver Capsules: a redesigned deep forest-green and champagne-gold carton with a soft organic wave seam, gold leaf-arc monogram, HEPIORA wordmark, Botanic Liver Capsules hierarchy, original terracotta liver + botanical hero (never a ZX4 face clone), Daily Cleanse Ritual badge, readable Supplement Facts side panel for Milk Thistle / Artichoke / Schisandra, and 60 Vegetarian Capsules · Milk Thistle Blend footer — never ZX4 or HEALTH SUPPLEMENT MOCKUP identity. We staged floating milk thistle florets, artichoke, schisandra berries, softgels, roots, and dew leaves outside the pack with exterior badges for Botanic Cleanse Blend, Milk Thistle Support, Daily Liver Ritual, and Plant Capsule Clarity so the collection tile reads as premium botanical liver-wellness lifestyle theatre, clearly distinct from Calcivra bone tablets, Rosalyra collagen softcaps, Mulira ashwagandha cartons, Rhizora curcumin capsules, and wellness-patch hang pouches shipping in parallel.
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Design storytelling
From brief to designed solution
Ideation concept
Keep deep green + gold + white liver-support carton energy, anatomical liver + botanical hero, milk thistle cleanse storytelling, and capsule-count clarity as the concept — but invent Hepiora as the brand spine with Botanic Liver Capsules / Daily Cleanse Ritual hierarchy and a redesigned wave seam plus leaf-arc mark (never ZX4 lockups, gibberish AI panel text, or mockup labels). Outside the dieline, floating thistle/artichoke/softgel props plus exterior headline Root Clear. Steady Glow. lift a single carton into a Colgate-style enriched 1080 lifestyle poster without third-party supplement trademarks or studio watermarks.
Problem statement
Liver-support boards often lock placeholder mockup names (ZX4), clone forest-green/gold cartons with unreadable AI gibberish side panels as-is, and barren pack-on-white crops into portfolio decks. The brief needed an original fictional botanic liver-capsule brand, redesigned carton hierarchy with milk thistle storytelling, and a square 1080 enriched lifestyle poster with floating herb props and external typography — distinct from calcium bone tablets, rose collagen softcaps, ashwagandha kraft cartons, turmeric joint capsules, and orange wellness-patch pouches shipping in parallel.
Solution
We invented Hepiora, rebuilt hierarchy around leaf-arc → HEPIORA → Botanic Liver Capsules → liver + botanical hero → Daily Cleanse Ritual → 60 Vegetarian Capsules, and validated an exactly 1080×1080 enriched lifestyle packshot: carton as hero, floating thistle/artichoke/softgel props, and Root Clear. Steady Glow. margin callouts outside the dieline. Packaging and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no ZX4, HEALTH SUPPLEMENT MOCKUP, gibberish panel text, or watermark identity; Calcivra, Rosalyra, Mulira, Rhizora, and wellness-patch neighbour slugs untouched.
More proof
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