Aubriva Soft Course Bistro Set

Sky-blue open house-bistro skincare gift set with Soft Course Card theatre and Soft Course. Open House. callouts.

Client Aubriva

Description

Aubriva is a fictional K-beauty gift house for Soft Course Bistro: a redesigned sky-blue house-shaped gift carton that opens like a storefront to reveal a miniature café-counter diorama nesting Soft Filament Serum and Cloud Nest Cream behind a navy counter, with an original Soft Course Card on the open door panel framing the routine as Opening Wipe / First Sip / House Special / Sweet Finish — never Torriden, Skin Menu of the Day clones, hyaluronic-acid serum brand locks, or droplet-character marketplace art as-is. We reinvented chubby apron-and-bowtie sky-blue droplet hosts as the Dew Crew, then staged the open house pack as hero with the Soft Course Card, serum, Cloud Nest Cream, Airy Shield sun-stick cue, cotton pad, eucalyptus, and water droplets outside the dieline plus exterior badges for Giftable K-Beauty Ritual, Serum + Cream Nest, Course Card Inside, and Sky-Blue Bistro Pack so the collection tile reads as clean storefront-unboxing theatre, clearly distinct from Glazora pastry-kiosk Cafe Glaze sets, Aurin aloe ritual trays, Luniselle Soft Dew pastel suites, Lysora DewFill HA serums, Ceruvra Soft Barrier trios, Nuddlora Soft Squad kids-care lineups, Peekvra board books, Rollora lunch trucks, Blushwick / Keepora gift bags, and neighbouring beauty packs shipping in parallel.

Label systems Luxury / premium finish concepts Minimal medical aesthetic Brand suite Mockup presentation Packaging Cosmetic Personal Care Skincare Cosmetic FMCG Retail Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep house/bistro-shaped gift-box energy that opens like a storefront, café-counter product nest, separate course-style routine card, sky-blue clean K-beauty giftable aesthetic, and playful droplet mascots as the concept — but invent Aubriva as the brand spine with Soft Course Bistro hierarchy, Soft Filament Serum / Cloud Nest Cream / Airy Shield naming, Opening Wipe → First Sip → House Special → Sweet Finish course titles, and original Dew Crew droplet hosts (never Torriden lockups, cloned Skin Menu card copy, or identical character art). Outside the dieline, floating menu-card and product props plus exterior headline Soft Course. Open House. lift the full open-house set into a Colgate-style enriched 1080 lifestyle poster without third-party serum trademarks or studio watermarks.

Problem statement

Skincare house-bistro unboxing boards often lock real brand names (Torriden), clone storefront diorama cartons with Skin Menu appetizer/entrée/main/dessert HA-serum course cards and droplet mascots as-is, and barren pack-on-blue crops into portfolio decks. The brief needed an original fictional giftable K-beauty brand, redesigned open house-bistro hierarchy treating the full set + course card as hero, and a square 1080 enriched lifestyle poster with floating props and external typography — distinct from Glazora cafe-kiosk pastry glow sets, aloe ritual trays, pastel dew suites, clinical HA dropper packs, board books, lunch trucks, bunny baby-care, STEM kits, kids-care, gift bags, toys, food packs, and other beauty neighbours shipping in parallel.

Solution

We invented Aubriva Soft Course Bistro, rebuilt hierarchy around house storefront carton → Soft Course Card (Opening Wipe / First Sip / House Special / Sweet Finish) → Soft Filament Serum + Cloud Nest Cream nest → Dew Crew droplet hosts → Soft Course. Open House. exterior system, and validated an exactly 1080×1080 enriched lifestyle packshot: open house pack as hero, floating menu-card/serum/cream/droplet props, and margin callouts outside the dielines. Packaging and skincare tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no Torriden identity, cloned Skin Menu course names, or watermark text; Glazora, Aurin, Luniselle, Lysora, Ceruvra, Peekvra, Rollora, Nuddlora, Blushwick, Keepora, and parallel neighbour slugs left untouched.

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