Aequora Dual Crest Omega-3

White dual teal/purple Omega-3 bottle set with floating softgel theatre and Steady Heart. Clear Tide. callouts.

Client Aequora

Description

Aequora is a fictional everyday marine-wellness house for Dual Crest Omega-3: a redesigned white softgel bottle pair with color-matched teal and navy-purple ribbed caps, AEQUORA wordmark, 2400 mg OMEGA-3 hierarchy, 860 EPA / 430 DHA accent lines, original heart-leaf crest, check-list benefits for Cardiovascular Support / Clarity Focus / Everyday Vitality, 120 Softgels pill badge, wavy striped + halftone footer bands, and redesigned 3× Absorption / No Fish Taste micro badges — never a stock “Creative Modern Omega 3 Label Template,” never Ultra Balance, and never cloned print-size or file-format chrome. We staged both white bottles as the dual-SKU hero, then floated golden softgels, water splash arcs, leaf fragments, and droplet sparks outside the packs with exterior badges for Twin Colorway System, 860 EPA · 430 DHA, No Fish Taste, 120 Softgels, and Daily Heart Ritual so the collection tile reads as modern retail dual-colorway Omega-3 theatre, clearly distinct from Nerevora black-gold Gold Current softgels, Citryvora citrus immunity packets, Clairora urban-clear capsules, Vivadyx NAD liposomal packs, Magnivra FloraCalm, Hepiora liver capsules, Rosalyra softcaps, and neighbouring OTC packs shipping in parallel.

Label systems Minimal medical aesthetic Brand suite Mockup presentation Wellness Packaging FMCG Healthcare Pharmaceutical Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep white-bottle Omega-3 retail energy, dual teal/gold + purple/navy SKU colorways, 2400 mg / 860 EPA / 430 DHA / 120 softgels hierarchy, heart-leaf icon, wavy + halftone footer bands, and absorption / no-fish-taste badge theatre as the concept — but invent Aequora as the brand spine with Dual Crest hierarchy and an original heart-leaf crest (never stock template title chrome, print-size callouts, AI/EPS/PSD badges, or Ultra Balance black-gold bottles). Outside the dielines, floating softgels and wave props plus exterior headline Steady Heart. Clear Tide. lift the twin-bottle set into a Colgate-style enriched 1080 lifestyle poster without third-party trademarks or studio watermarks. Soft cardiovascular + clarity wellness language only — not disease-cure claims.

Problem statement

Omega-3 label boards often keep stock template marketing chrome (“Creative Modern Omega 3 Label Template,” print sizes, file formats), clone white dual-colorway softgel bottles as-is, or collapse into bare pack-on-white crops — while a separate premium black/gold fish-oil brief (Ultra Balance energy) risks colliding if both land in the same portfolio deck. The brief needed an original fictional dual-colorway white-bottle Omega-3 brand, redesigned teal + purple SKU hierarchy treating the bottle pair as hero, soft heart-and-clarity storytelling, and a square 1080 enriched lifestyle poster with floating softgel/wave props and external typography — distinct from Nerevora black-gold Omega-3, citrus immunity packets, detox capsules, NAD packs, and parallel OTC neighbours shipping in parallel.

Solution

We invented Aequora, rebuilt hierarchy around heart-leaf crest → AEQUORA → 2400 mg OMEGA-3 → 860 EPA / 430 DHA → benefit checklist → 120 Softgels → dual teal/purple wave footers, and validated an exactly 1080×1080 enriched lifestyle packshot: twin white bottles as hero, floating softgel/wave props, and Steady Heart. Clear Tide. margin callouts outside the dielines. Packaging and wellness tags mark the work for collection filters; artwork forced to precisely 1080×1080 with no stock template UI text, no Ultra Balance identity, and no watermark text; Nerevora Gold Current Omega-3 and parallel OTC neighbour slugs untouched.

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