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Indigo Clamshell Garden Hose Reel Carton

Garden hose reel carton lifestyle poster with floating floating category-matched props outside the hero and exterior callouts: Indigo Clamshell — Garden Ready.

Client Indigo Clamshell

Description

Indigo Clamshell is a fictional brand concept for garden hose reel carton. We staged the product as the visual center with floating floating category-matched props outside the hero and exterior typography 'Indigo Clamshell — Garden Ready.'. No real trademarks or watermarks.

Packaging FMCG Other

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Design storytelling

From brief to designed solution

Ideation concept

Concept-only redesign of garden hose reel carton under invented brand Indigo Clamshell; lifestyle poster theatre not a barren packshot.

Problem statement

Portfolio coverage lacked a dedicated hero for garden hose reel carton; briefs needed an original fictional brand and square lifestyle poster.

Solution

We invented Indigo Clamshell, built original hierarchy for garden hose reel carton, and shipped an exactly 1080×1080 enriched lifestyle poster with floating props and 'Indigo Clamshell — Garden Ready.' margin callouts.

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